Data Data Data…

Reviewing Ripon Museums database marketing – with the help of lots of fantastic volunteers who are painstakingly cleaning the data and transferring a variety of mailing lists all into ONE lovely marketing database. Next stage is setting up the emailing templates and then hopefully they will get lots of lovely new and repeat visitors! E-marketing is a fabulous communication channel and we are big fans of Mailchimp, which is free for mailing lists of under 2k subscribers so very accessible to smaller cultural organisations and not for profits…

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